Corporate Links

The most effective advertising communicates a clear message to a targeted audience.  Our ultimate goal is your success, and we believe that providing a great user experience is the best way to ensure it. To run your ad(s) on Loftygolf you must adhere to these guidelines.

Use clear, direct language.

Use Standard Punctuation

• No repeated and unnecessary punctuation or symbols.
• Your title may not contain an exclamation point.
• Your ad text may only contain one exclamation point.

Use Correct Spelling

Check that you use correct spelling

Use Proper Grammar

• Your ad text must be in logical sentence or phrase form and must contain grammatically correct spacing.

The use of symbols, numbers, or letters must adhere to the true meaning of the symbol.

As a business, Loftygolf must make decisions about where we draw the line in regards to the advertising we accept. We, therefore, may not accept ads or keywords containing or relating to certain products or services. We reserve the right to exercise editorial discretion when it comes to the advertising we accept on our site, as noted in our advertising terms and conditions. Please note that the decisions we make concerning advertising in no way affect the search results we deliver.

Follow Proper Trademark Usage

Trademarks are important business assets that can diminish in value if they are not used correctly.

Support Competitive Claims

• If your ad text contains competitive language regarding other companies, support for this claim must be displayed on the landing page for you ad.

Avoid Superlatives

• If your ad contains comparative or subjective phrases such as "best", "lowest", or "#1", verification by a third party must be clearly displayed on your website.

Support Advertised Prices, Discounts, and Free Offers

• If your ad includes a price, special discount, or 'free' offer, it must be clearly and accurately displayed on your website within 1-2 clicks of your ad's landing page.

Example:
If you mention that you are selling socks for 20% off in your ad text, your Destination URL should link to a page that clearly displays socks at the discounted price.

No Unacceptable Phrases

• Your ad cannot contain universal call-to-action phrases such as "click here," "link here," "visit this link," "this site is," or other similar phrases that could apply to any ad, regardless of content.
• Use a call-to-action unique to the service or product you provide.
• The limited text space should be used for concise, informative language that sets you apart from your competition.
• Phrases in the 3rd line of your ad cannot continue into the Display URL.

No Inappropriate Language

Your ad cannot contain offensive or inappropriate language.

Non-Family Safe & Adult Sexual Content

• Ads are reviewed and categorized as "FamilySafe," "Non-FamilySafe," or "Adult Sexual Content" on a case-by-case basis.
• After our Specialists categorize the ads, Loftygolf allows ads containing FamilySafe material only.  We do not display or display ads that link to adult material

Display URL Must be Accurate

Your Display URL must accurately reflect the URL of your website.

Destination URL Must Work

• Your Destination URL must work properly. Check your spelling and symbols to make sure you entered the correct URL for the page you want users to visit.
• Your Destination URL must link to a working website. You cannot link to an email address or a file (ex. an image, audio, video, or document file that requires an additional program or application to open or run).

The landing page for your ad cannot be under construction. We require your Destination URL to link to an actual web page with content relevant to your ad.

Working Back Button

• Links to your website must allow users to enter and exit the landing page easily, and to return to Loftygolf by clicking once on the browser's Back button.

Site Security

• Your site should use a secure server (https://) when collecting personal information from our users.